Storytelling
- Sold out
Must-read for managers on a powerful branding tool of the future.Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools.Recommended by managers of top international firms.Covers both the internal and external benefits of storytelling for a business company.Danish version sold more than 2000 copies.
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- Author: Klaus Fog, Christian Budtz, Philip Munch, Stephen Blanchette
- Publisher: Springer-Verlag GmbH
- Year: 2010
- Pages: 254
- ISBN-10: 3540883487
- ISBN-13: 9783540883487
- Format: 17.7 x 25.1 x 2.7 cm, kieti viršeliai
- Language: English
Storytelling (e-book) (used book) | bookbook.eu
Reviews
Description
Must-read for managers on a powerful branding tool of the future.
Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools.
Recommended by managers of top international firms.
Covers both the internal and external benefits of storytelling for a business company.
Danish version sold more than 2000 copies.
Sold out
- Author: Klaus Fog, Christian Budtz, Philip Munch, Stephen Blanchette
- Publisher: Springer-Verlag GmbH
- Year: 2010
- Pages: 254
- ISBN-10: 3540883487
- ISBN-13: 9783540883487
- Format: 17.7 x 25.1 x 2.7 cm, kieti viršeliai
- Language: English English
Must-read for managers on a powerful branding tool of the future.
Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools.
Recommended by managers of top international firms.
Covers both the internal and external benefits of storytelling for a business company.
Danish version sold more than 2000 copies.
Reviews